It’s a phrase every real estate agent hears eventually: “We’re using a friend as our agent.”
For many agents, that can feel like a dead end—but for those on our team, it’s an opportunity.
At Kerby & Cristina Real Estate Experts, we train agents on how to stay in the conversation when clients bring up a “friend” or family connection. Instead of backing off, we role-play what to say in the moment, like:
This isn’t about being pushy—it’s about creating curiosity and giving clients the space to consider what they actually need: an expert who knows how to navigate the local market.
Our real estate coaching is rooted in real-world experience. We help agents develop the confidence and language to respond with professionalism, empathy, and strategy.
Whether it’s buyer objections, listing presentations, or negotiation tactics, we prepare our agents for what actually happens in the field—not just what looks good on paper.
If you’re looking for real estate training that moves the needle—and a team that takes your growth seriously—this is your sign.